James Middleton walking in a grey workout outfit.
Online Coaching

coach james club


online coaching

You can have the best body in the world, be the fittest and strongest you have ever been, but if your mindset isn’t right then you will still be unhappy.
Of course training and nutrition is an integral part of living a healthy life, but without focus on mindset, self development and forming good habits, you will never reach your full potential.
Our mission as your coaching team is to not only help you lose weight, improve strength and become fitter, it's also to provide the tools and coaching needed to develop better habits, a stronger mindset and improved confidence.
By following a bespoke training program, a carefully curated meal plan and weekly self-development tasks, we will improve all areas of your life in the most enjoyable and sustainable way possible.


A completely tailored training plan designed to help you achieve specific goals. Whether training in a gym or at home, the plan will be personal to you and your lifestyle.


A fully customised meal plan with foods you actually enjoy eating and meals you can sustain so that you are following the best and most enjoyable plan to achieve your desired goals.

Self development

I will set you weekly tasks and focuses that will enable you to form better habits and improve areas of your life outside of your training and diet, that will leave you with an all round better mindset.


You will be able to track your progress anywhere, anytime, by logging your weights, sessions and progress. I will monitor this and make adjustments if needed to ensure you are on the right track to achieving your goals.


success stories




about me

james middleton

James Middleton posing against glass wall.

From since I can remember, I have always had a burning desire and passion to help people grow both with their fitness and also with their mindset. Online coaching allows me to reach people all over the world and tap into their true potential and help them live healthier, happier lives.

I am known as a coach who is honest and direct with people. I cut through all the nonsense that exists in the world to make living healthy, becoming fit and improving one’s mindset both enjoyable and sustainable.

As a fully qualified PT and mindset coach I give people the power to improve their lifestyle by not only providing them with tailored training and meal plans to achieve their fitness goals, but also weekly mindset coaching that helps instil better habits to improve all areas of their life.

My aim is to help as many men and women as possible making long-lasting, sustainable progress so that they become healthier and happier individuals, both with their mind and body.

James Middleton posing with arms crossed.
James Middleton jogging.
James Middleton talking to camera, smiling.
Get Started

Everyone wants to be happier, few ever change